Category: Articles

Subcategories: How To,

How to Get Your Clients to Stop Comparing Rates

How to Get Your Clients to Stop Comparing Rates

Have you ever had the experience of spending a couple of days consulting with a potential client, gave him everything he wanted, only to lose him to another provider simply because of price? Yet you know competing on price is a losing strategy. For one, you only have 24 hours...

Sun Tsu: The Art Of War… And Business!

Sun Tsu: The Art Of War… And Business!

I recently received a call from a young designer who I met when she was in art school. I reviewed her portfolio and several years later at a local graphic design group meeting, she reintroduced herself and thanked me for being kind and helpful in that review. She became an...

Hire Interns to Help with Your Website Development Projects

Hire Interns to Help with Your Website Development Projects

In this economy all businesses are looking for ways to become more efficient. Whether you’re a website development company who builds websites for clients or you’re a business owner who needs to build your own website, hiring an intern with website development skills can be a very strategic move on...

What Should a Web Designer Learn From a Blogger and a Blogger Learn From a Web Designer

What Should a Web Designer Learn From a Blogger and a Blogger Learn From a Web Designer

It is a trend amongst designers to share their thoughts, techniques, and skills with other people by using a blog. Much more, some designers learn this job by consulting the blogs (obviously, in addition to reading books, listening to podcasts) and others sharpened their potential. The blogs are very advantageous...

The Real Reason People Love Instagram

The Real Reason People Love Instagram

Where Instagram Fits? The twenty-first century is the age of social interaction. The only way to survive and thrive in the new era of technical and cyber commerce is to bridge the gap once believed to be essential for the professional image. “Stand out and rise above,” they told us....

How to Write a Marketing Plan for Your Website

How to Write a Marketing Plan for Your Website

Are you looking for ways to drive more traffic to your website? Aren’t we all… Have you ever considered putting a Marketing Plan together for your website? When it comes to achieving your goals, I’m a big believer in planning. Putting a Marketing Plan together can drastically increase your ability...

Freelancing: The Important Parts

Freelancing: The Important Parts

Freelancing is an art, and a science. It is difficult to master, and notoriously hard to continue doing. Creativity is hard to call on a moments notice, and almost impossible to squeeze out with barely any sleep. Freelancing in general though is a way for us to take the things...

Tracking Your Email Campaign Results The Winning Way

Tracking Your Email Campaign Results The Winning Way

Email campaigning is very much in vogue in the present-day business world and it does indeed bring successful results. It is one of the simplest ways to make the world know about your business and keep people updated about what is new. These days almost everyone is active with their...

The Science of Networking and Connecting Through Social Media & The Blogosphere

The Science of Networking and Connecting Through Social Media & The Blogosphere

Connecting through the social media gives powerful tools to smaller, independent businesses. Companies can reach established customers and attract new clients, find out what trends are hot, and promote engagement with their websites. I have discovered that websites like Facebook and Twitter open up tremendous possibilities for referrals without spending...

Increase Website Traffic through Internal Linking

Increase Website Traffic through Internal Linking

Search Engine Optimization (SEO) is absolutely critical to the success of websites. If your website is not optimized for search engines, or worse, if it’s optimized for the wrong keywords, you’re going to be truly disappointed in the traffic that you’re attracting, or not attracting, to your website. One thing...

What Do You Think of SEO for Magento?

What Do You Think of SEO for Magento?

As you may know, SEO stands for “Search engine optimization”. It is the process of getting traffic from “free, organic, editorial or natural” listings on search engines. Enhancing SEO is the best way to improve your website and increase its visibility in search engines. According to a statistic of 2009,...

10 Reasons Why You Should Be Using Google AdWords

10 Reasons Why You Should Be Using Google AdWords

Every gain comes along with a certain payment; it can be hard work, intelligence, power, or investment. The phrase applies completely to Google AdWords, as it is a tool Google offers users to gain traffic through clicks against payment per click. As the Google AdWords Campaign costs money, the decision...

Finding the Perfect Balance: Work vs. Social Life

Finding the Perfect Balance: Work vs. Social Life

“We live to work or we work to live” is a very famous question and nowadays, it seems that this is actual. The entire society is moving faster and no one has the time to meditate whether the way we follow, is it actually the best solution. Are there other...

How to Use Social Media to Engage Customers, Not Shout at Them

How to Use Social Media to Engage Customers, Not Shout at Them

Social Media Marketing is the ultimate equalizer for businesses. Social Media levels the playing field between small and large companies. It used to be that the company with the most advertising dollars sold the most products. Why? Because they were able to spend a lot of money on traditional advertising...

Essential Marketing Materials for Freelancers and Best Use Tips

Essential Marketing Materials for Freelancers and Best Use Tips

As a freelancer, you need to know how to best use your time and energy when it comes to marketing. We already spend enough time actually performing our jobs, invoicing, collecting, and other tasks. To add marketing to the mix can be incredibly frustrating. The good news is that you...