Category: Articles

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Online Reputation Management: Making Social Media Work For You

Online Reputation Management: Making Social Media Work For You

What do you think is the most important aspect of successful social media marketing? Well, it isn’t having the know-how to effectively use all of the available platforms. Sure, such knowledge helps, but that’s something just about everyone can learn. You’ll find that the most important aspect to successful social...

Key Social Principles & Successful Implementations

Key Social Principles & Successful Implementations

Many web publishers are scrambling to uncover a social strategy for their website. In the old days, traffic came from Google so publishers were entirely focused on writing high quality unique content in the hopes that search engines would send them traffic. However with many large publishers reporting that social...

Build Websites Like a Pro using Wireframing

Build Websites Like a Pro using Wireframing

Would you attempt to build a house without a blueprint? I hope not. The same goes for developing websites. Instead of heading directly into writing code, you should always begin with a careful analysis of your client’s business needs and a plan for addressing those needs. It’s vital for the...

Blog Planning: The Importance of Creating a List of Blog Topics for Future Articles

Blog Planning: The Importance of Creating a List of Blog Topics for Future Articles

Anyone who follows me online and reads my articles knows how highly I value blogging for business owners. In my opinion having a blog is the single best online marketing tactic for any business, but especially for Website Designers and Website Developers. Blogging allows you to convey your knowledge on...

Do’s and Don’t’s of Creating an Effective iPad App

Do’s and Don’t’s of Creating an Effective iPad App

Mobile applications, more commonly known as apps, are one of the most popular components in today’s technology world. Everyone from school students to high tech professionals is aware of mobile apps, which have surged in popularity in recent years. Earlier mobile apps were sold only in stores and only for...

Facebook Marketing Strategies and Netiquette

Facebook Marketing Strategies and Netiquette

Although not everyone is using it, most people have heard of Facebook. Today, Facebook has more than 900 million active users, more than 50 percent of its users log on at least once each day, and more than half of them using Facebook on a mobile device. Facebook pages with...

21 Interesting Myths about SEO

21 Interesting Myths about SEO

Like several other fields of this world, SEO consists of hundreds of myths, which have made this field quite confusing. In the starting days of SEO, everything was easy and direct. The techniques were not that complex and it doesn’t require a lot of time to make someone aware of...

Using Forms to Capture Critical Data about Website Visitors

Using Forms to Capture Critical Data about Website Visitors

As a website owner it is critical that you know your audience. Hundreds to thousands of people visit your website each day, how much do you actually know about them? Most websites are built around assumptions. Usually website owners are pretty accurate in their assumptions of their target audience. That...

The Dollars And Sense Of Freelancing Financials

The Dollars And Sense Of Freelancing Financials

So, by choice or circumstances, you have found yourself freelancing. Your business plan consists of “making as much money as possible!” Will that work? I’ve seen plenty of articles on the formula for figuring out what you need to make to turn a profit yet none of them ever really...

Increase Website Traffic with a Squidoo Lens

Increase Website Traffic with a Squidoo Lens

Squidoo is a hidden gem in the social tool world. Squidoo has been around as long as some of the biggest social networks on the planet, yet is often overlooked by website designers, business owners, and marketers. It’s not overlooked because it doesn’t work, it’s overlooked because it isn’t as...

Social Networking Vs. Social Media – Understand The Difference

Social Networking Vs. Social Media – Understand The Difference

People feel a natural need to hook up and increase their relationships. There is an in-depth based need among human beings to share. Just as the online world has changed, the scene of people to buy music, arrange holidays, and research at school projects, has also changed the way of...

Myth Busters – The Web Design Version

Myth Busters – The Web Design Version

One of my favorite TV shows is undoubtedly, Myth Busters on Discovery Channel. People are very interested in enjoying the latest crazy ideas applied into practice, exactly what the creators of the show, Adam Savage, Jamie Hyneman, Kari Byron, Grant Imahara, and Tory Belleci know best. I am grateful to...

Use Blog Comments to Increase Return Visitors and Build Relationships

Use Blog Comments to Increase Return Visitors and Build Relationships

Blogging is an amazing way to help increase traffic to your website. I remember writing about Blogging for Business in my Honors Program Final Project about 7 years ago now. Since then many website owners have realized the power of blogging for growing website traffic, and thus, their business. By...

How to Sell the Most Important Brand You Own – Yourself

How to Sell the Most Important Brand You Own – Yourself

Branding is the most important part of every business. The success of most businesses relies largely on the popularity of the brands. People remember a brand and follow it, which gives impetus and growth to the business. The goal of every startup is to build a brand name and to...

How to Get Your Clients to Stop Comparing Rates

How to Get Your Clients to Stop Comparing Rates

Have you ever had the experience of spending a couple of days consulting with a potential client, gave him everything he wanted, only to lose him to another provider simply because of price? Yet you know competing on price is a losing strategy. For one, you only have 24 hours...