Facebook fan pages are a great way to promote a business, and an important part of any social media marketing plan. Creating a basic page isn’t that complicated, but creating a page that fans will like, share, and engage with is a bit trickier. Below, we’ll cover how to set...
In the world of Internet marketing, many students are stepping into a side of social media, Google and other search engines, and web development that they never saw before. Who would have thought that the same tools that you use to communicate and keep in touch with friends are some...
A good brief is the very first step for a satisfying creative project and this is true for both, the designer and the customer. It is the mile stone to ensure to the designer working with the right kind of customers and to the customer having best result and high...
As a freelancer, you are free to put your feet up and work, if that’s what gets your creative juices flowing. Yet it takes talent, business savvy, commitment and time to be a successful freelancer. Freelancers are always in search of some work, so that they can earn something by...
In general, people have long been ignorant of the practice of following-up, even while this highly important phenomenon is part of our everyday life. Oddly still, our very nature seems to prefer to ignore its usefulness. Whether you have promised a client, customer or supplier something or promised your partner...
I fully admit to the utter truth in the saying, “it’s not what you know, it’s who you know that counts.” Well, mostly. Before you slash your wrists because you think you don’t know enough people to find work, let me assure you it’s never too late to start what...
Negotiation is a phenomenon that hasn’t been given due attention as a specialization. You might have heard of some very successful freelance negotiators who have mastered the art of coming out on top of any negotiation process. Corporations are happily paying huge sums of money for the services of expert...
The benefits of being a freelancer have long been spoken about: bloggers and industry experts have written over and over on how to be successful and how to avoid common mistakes. However, as someone who was once an expert at committing these mistakes, I’ve realized the importance of sharing what...
Have you ever found yourself in a situation where you have been subject to criticism for any damn work and couldn’t arouse your critic’s attention on a rather special project of yours? Regardless of where you work or who you work for, taking criticism is part of the job. Sometimes...
Writing a blog is about getting your views and thoughts conveyed to as many people around the world as possible. Successful bloggers have worked at it for years, and it takes grit and perseverance. I have known very few people who gained popularity in the blogging world overnight. It takes...
I’ve traveled to many art schools, being asked to review senior student portfolios and speak on professional practices in the design business and the one thing I always notice is the lack of direction in student portfolios. Even with professionals, there is often no idea what or even how to...
For a full-time freelance designer, hardly a day goes by without hearing about or reading some nightmarish client story. Whether I hear about it in person, by email, over the phone or on the web, one thing seems clear: designers like complaining about their clients almost as much as they...
When you create a color swatch with Illustrator you may need to know some easy settings which the software proposes. Particularly the difference between Spot Color and Process Color is really important for a good printing result. Moreover, properly choosing the type of color between these greatly affect the final...
Nowadays, for each web designer or developer is awful not to have a good connection to the Internet; much more I believe that there are few days in their life when they do not read a post or see an inspirational article from various blogs. Blogs represent an inestimable resource...
How to Deal With Wild or Obnoxious Blog Commenters
IN COLLEGE, the bulletin board in the student center can be a handy tool for most students looking for what’s happening on campus. If these bulletin boards aren’t well kept, they become a clash of posters all screaming for your attention but none of them getting it. Blogs and news...