Category: Articles

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The Entrepreneur’s Guide to Dealing with a PR Disaster

The Entrepreneur’s Guide to Dealing with a PR Disaster

As an entrepreneur, you never intend to displease your customers, but sometimes, bad publicity is predictable. If you behave responsibly, you can always overcome the risk of an unexpected brand image disaster. In the age of information technology, bad publicity can reach millions of users before you can post a...

Forewarned is Forearmed: Copyright Violation, Content Plagiarism and Duplication (And How to Avoid Them)

Forewarned is Forearmed: Copyright Violation, Content Plagiarism and Duplication (And How to Avoid Them)

Does anyone remember the good old days of pen, paper and penmanship? Where pride was pressed and sealed into the ink of the printed particulars, signed and attributed solely to its original author and backed proudly by its publisher? Most know that plagiarism is a crime; however, in our increasingly...

Guide on Mobile Design Principles for eCommerce

Guide on Mobile Design Principles for eCommerce

We are living in a high-tech world where almost each human has daily access to Internet via various devices. A few years ago most of us used only desktop computers for that, but in the recent years the situation has changed. Now mobile devices are taking the lead as more...

Rethinking Website Performance in the Mobile Age

Rethinking Website Performance in the Mobile Age

Improving web site performance has become more critical than ever. Page download speed has often been used as a metric when trying to gauge the performance of websites. However, experts have recently suggested that a new approach of tracking website performance ought to be adopted. The modern day online shopper...

How to Secure your iPhone Properly

How to Secure your iPhone Properly

When it comes to your iPhone, or any smartphone for that matter, security is key. You’ve spent so much money on this device already, whether you purchased the phone outright, or if you’re tied into a contract. The last thing you want is for it to get lost or stolen....

What You Need to Know About Kickstarter

What You Need to Know About Kickstarter

Kickstarter is a funding platform or space for numerous creative projects ranging from games, films, technology, art, music and design. Kickstarter consist of imaginative, innovative and ambitious projects that are book or brought to reality through the direct support, pledges and donations of people.

Advertising That Appeals to a Younger Generation

Advertising That Appeals to a Younger Generation

If you take a look at the past 60 years, it’s crazy how marketing and advertising have changed over the time. Back in 1950-60s, traditional advertising was the crowned king: sales people had the most information, they dictated the buying rules and habits of people, because there was simply no...

Easily Increase Your Ecommerce Conversion Rate With Up-Selling, Cross-Selling, And Down-Selling

Easily Increase Your Ecommerce Conversion Rate With Up-Selling, Cross-Selling, And Down-Selling

If you’re selling products or services online, you’ve likely tried a number of techniques to improve your eCommerce conversion rate. Along with boosting traffic and enhancing user experience, increasing your conversion rate is one of the most important factors affecting your site’s performance.

Best SEO Practices for URL Structure

Best SEO Practices for URL Structure

SEO is a big term and involves a lot of concepts, and SEO-friendly URL structures is one of them. There are many SEO experts who still believe that URL structures do not play a role in ranking your website higher in search engines. However, there is still no evidence that...

Common SEO Tricks Web Designers Often Neglect

Common SEO Tricks Web Designers Often Neglect

In the world of SEO, there are hundreds of factors which can contribute to a website’s rankings. With so many ranking factors, it’s easy for many technical aspects to get overlooked not just by web designers but SEO experts alike. Throughout this post, I’ll share some simple tips and tricks...

10 Ebooks to Read before Choosing Website Domain and Hosting

10 Ebooks to Read before Choosing Website Domain and Hosting

Today a website is the must have thing for doing business. Let’s face that there is no need in hiring many professionals to establish online business today. You don’t have to be a web designer or a programmer to create a website on your own thanks various website builders. But...

List Major Steps for Crowdfunding on How to Generate Funds from Audience

List Major Steps for Crowdfunding on How to Generate Funds from Audience

Do you have a nice business idea, do you lack collateral or probably your bank cannot achieve your visions. Perhaps you might have reached out to family and friends but you are aware they missed their shirts when your sister-in-law’s Agatha flavored energy drink flopped. Is this the end of...

Social – Next Big Thing for eCommerce

Social – Next Big Thing for eCommerce

Social channels were not a meaningful source of direct traffic and sales. Till 2013, social channels contributed only 1.55% of all traffic to some of the top eCommerce sites on the web. They were commonly regarded as a means of promoting products, but not necessarily the force that drives conversions...

How to Create a Portfolio Website

How to Create a Portfolio Website

The purpose of a portfolio is to present yourself and show that you have the skills and professionalism needed for a job or assignments. Building an online portfolio is not as difficult as one might think but it is important to understand how to structure the presentation and what to...

Top 20 Web Design Requirements Every RFP Response Must Include

Top 20 Web Design Requirements Every RFP Response Must Include

You have recently seen a lot of posts about the requirements, contracts and proposals of a website design. What is the reason behind it? This is because if you want to launch a successful website design you will need more than images, texts and software code. Below is the top...