Companies always strive to optimize their conversion rate - this is an important and widely used strategy. They run hundreds of tests and experiments per year to optimize customer experience. And they mostly do it through AB testing or split testing. But the problem with split testing is that it’s just not that efficient.
Companies have been limited to this type of testing for decades. But these tests rarely produce any positive results and companies don’t have the resources or the traffic to run the required number of tests to really get the results they need. It’s still an important tool for decision making and optimization but in the field of conversion rate optimization, it could still be much better.
If you are running a small business, you might already know how important it is to automate as much work as possible. Because it allows you to assign all of your time and energy into the important bits of the business like finding new clients and expanding your current operations.
However, if one is happy with his or her current business state, automation can still be beneficial as it allows to have more free time to spend it with the family, friends or on one's hobbies.
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The design and user experience of your business website can have a monumental impact on how successful your company will be. A poor UX can stop a sale in an instant, and even the overall appearance of your website can determine whether a customer will engage or not.
According to Adobe’s report on web design, customers are more likely to engage with a website that includes a beautiful and attractive design over one that is plain and boring. However, a few simple issues in the UX can quickly result in disengagement.
Do you want to improve your existing WordPress website by integrating advanced functionalities? Are you willing to build an entirely unique new WordPress website with a customized set of features? It is the most crucial time when a business owner should go ahead and hire a professional WordPress developer.
A number of website owners serve their business purpose by using ready-made WordPress themes. To get some additional functionality, they make use of free plugins. Those who want to go a step further, they should go extra miles to fulfill their business goals.
You’ve just set up your first online business with WordPress. But you don’t seem to be getting enough traffic, and not many people are buying your products or know about your services. In this case, it’s time to stop procrastinating on your SEO strategies and start taking it seriously.
If you don’t know where to start then the tips below can help you take that first step.
This is the right time to choose web development as a career option. Just like web designers, web developers also fascinated with ways to try new CSS techniques and push the limits of what CSS can do.
Here, we will take a look at some of the new CSS techniques and entire specifications that are making their way into creative designs. You can control almost any aspect of a design by a well-described CSS. Also, it can enhance a better overall user experiences—with cleaner and more consistent code.
