Social media is a crucial part of event marketing. It can be used effectively to promote your event as well as to raise awareness about your brand. In fact, 40% of businesses use social media for event marketing.
This infographic looks at how you can leverage social media for your next event. From creating an event on Facebook to crafting a unique hashtag and developing content around the event to share on social media networks, there are endless ways to effectively promote your event through social media. This infographic also offers many tips from social media/PRexperts.
Imagine a world twenty years ago! The first thing you will notice in that period is the no technology factor. That age wasn’t as fast as the age of today. It was not as connected as the age of today.
People lived simpler lives with simple means to earn money and nothing fancy was there that could surprise people. Slowly, the growth in technology and the penetration of the internet along with its evolution brought in the first element, which is speed. Things got done faster and with this pace, then the connectivity and growth also started to gather momentum.
When Myspace used to be really popular a few years ago, everyone had an account, including our favorite celebrities. The coolest thing about Myspace was its customizability.
If you know HTML coding or even if you don’t, you can personalize your profile by adding pictures, videos, widgets, among others to make it stand out. Being ambitious (in regard to having a cool Myspace page), I did my best to make my Myspace page the coolest in the circle. Since numerous resources were available to decorate Myspace pages and are readily convertible to HTML format, it was a piece of cake.
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When you run an eCommerce website and you do not optimize it properly for Google, it is just as if you were running a brick and mortar establishment without doors. You have products inside the store but people cannot buy them as they cannot get in.
We all know the advantages associated with selling products online since they are quite obvious. However, most site owners just use a WordPress add-on like WooCommerce, add products and expect traffic to come. This is definitely not a good approach.
Ten years ago, websites lacked any interaction between the website and the user. A website offered basic information and its images were poor quality.
As image quality improved however, websites became more engaging and interactive. One of the common elements of today’s websites is multimedia, especially the use of videos. As a result, we have websites with video backgrounds that are well-liked by users.