Tag Archives: Marketing
If you take a look at the past 60 years, it’s crazy how marketing and advertising have changed over the time. Back in 1950-60s, traditional advertising was the crowned king: sales people had the most information, they dictated the buying rules and habits of people, because there was simply no...
If you are a blogger or just enjoy setting up a site that offers the perfect framework for writing and photos – WordPress can’t be beat. The multiple page set-up, and drag-and-drop method, that allows for linking to social media sites and other websites is the perfect service for individuals...
Digital signage could prove to be a highly efficient medium for some organizations. Digital signage refers not just to posters and billboards. It is extremely versatile and combines content from practically any source and then connects to a wide assortment of displays to achieve a hugely impressive interactive communications experience....
This is the first in a series of articles on how better understanding your clients can produce better profits for you. Whether it is a large business like Procter & Gamble or one of the millions of small businesses, one need stands above all other business needs – PROFIT.
![Retail and Discounts Data Graphic: How to Build Business Sales [Infographic]](https://i1.wp.com/www.instantshift.com/assets/uploads/2014/04/coupon-marketing-stets-150x150.jpg)
Since Coca-Cola invented the revolutionary marketing technique back in 1887, coupons have been a constant mainstay of the business world. Coupons provide a clever incentive to buy, a physical reminder of the company that produces them, and a psychological cue to inspire loyalty from customers. Yet, while some types are...
So you love writing about your interests and you decided to create a cool blog? Good for you! All you have to do now is find more readers, who will follow you and read everything you post. What are the best places to harness the entire potential of blogging? Social...
Just like the constantly changing fashion trends, the trends of website designing are also changing. Gone are the days when building a website was just an optional thing for an entrepreneur. Today, creating an online presence is as essential as breathing itself. I know how difficult it is to build...
Creating a thought provoking and creative ad needs loads of brainstorming that obviously requires plenty of time. But such investment definitely pays off. Creative advertisement ideas catch the audience attention and convey the message in an effective and attractive way. Sometimes, such ads are funny or humorous and bring a...
Here, we have put together a list of some creative and extremely clever billboard ads for your inspiration. There are many billboards that get our attention but majority of them are not great enough to keep them remembered. A billboard should be great enough to attract onlookers. Now the question...
Unless you have adopted a reclusive lifestyle of late, it should be clear from the endless news reports and closures, that the High Street is not coping well with the Economies’ woes. Week after week, we are told of companies that have gone bankrupt, let staff go, or simply ceased...
Of all the social media and networking sites out there, Google Plus might just be the most helpful, yet least understood, one of the bunch. Google’s social media platform has been called a flop and a ghost town ever since its arrival on the scene, but that’s hardly the case...
The key to successfully marketing your business on Facebook is finding an authentic voice that connects with and engages your desired audience. This article walks you through some exercises to help you find and use your voice. Whether your business is small or large, I help you turn it into...
Marketing is a necessary element for product proliferation and acceptance across the targeted customers. Conventional marketing methods will always be associated having a large budget and market research requirements. As the planet is getting smarter and much more efficient people around the world have begun realizing the advantages of online...
Small businesses and businesses in general, can boost up their sales and increase customer retention and brand loyalty through using vast variety of social networking sites and their tools and options. Many of the small businesses have greatly benefited from their presence on various social networking sites and blogs. Customers...
Ever heard of Ivy Lee and his response to a tragedy that affected the lives of more than 50 during the early part of the 20th century? His response resulted in the creation of what was to become the main stay in public relations campaigns, namely press releases. A press...