Today, social media is seen as one of the most present advertising channels in the world. More and more businesses are joining Instagram, Facebook, Twitter, and other platforms in order to participate in and shape the online discussion regarding their product and reputation. If you have just started your company...
A website that aims to honor and invite loyal visitors needs to be approachable in terms of attractiveness and performance. By forming the archway to entertain and board users, a website plays a decisive role in procuring or abandoning visitors. In order to decide whether a website conquers or defeats...
Social channels were not a meaningful source of direct traffic and sales. Till 2013, social channels contributed only 1.55% of all traffic to some of the top eCommerce sites on the web. They were commonly regarded as a means of promoting products, but not necessarily the force that drives conversions...
Presentation is a crucial asset of creative designers. Photoshop is an extremely powerful and accessible application for photo editing and image manipulation, and we can make it even more powerful by mixing our creativity while working with it. However, the software package itself is a quite hard to learn. And...
We have all heard of the amazing success stories that other businesses have told about how social media is the reason they are successful and thrive over their competition. While some businesses might be profiting, others could be hurting themselves with it. Social media isn’t all happy times and loads...
Small businesses and businesses in general, can boost up their sales and increase customer retention and brand loyalty through using vast variety of social networking sites and their tools and options. Many of the small businesses have greatly benefited from their presence on various social networking sites and blogs. Customers...
Social media is the two way communication in Web 2.0 and it means to communicate / share / interact with an individual or with a large audience. Social media marketing and social networking have now become an essential part of brand management planning for an organization. Social networking websites are...
The purpose of the media, simply put, is to disseminate information and in the process entertain, communicate, and—most importantly—form opinions and change society’s attitude. Information can be conveyed in any form (e.g., voice, document, picture, video). Today’s generation can look back and definitely realize the path that media has travelled...
How do you drive people to you and your business and how does all this technology impact how you have meetings? If you haven’t participated in an online meeting lately, this article should open your eyes to new possibilities. Webinars, teleseminars, and podcasting sites are all great tools to combine...