Advertising That Appeals to a Younger Generation

If you take a look at the past 60 years, it’s crazy how marketing and advertising have changed over the time. Back in 1950-60s, traditional advertising was the crowned king: sales people had the most information, they dictated the buying rules and habits of people, because there was simply no way but to trust them.

Advertising That Appeals to a Younger Generation

Moving to generation X (those born somewhere in between 1965-1980), buying habits shifted slightly with magazines, television and radio advertising being at the very tops. Though a bit more tech savvy than their parents, generation X was still responsive to traditional advertising and sales reps still held their spot in their lives.

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The Digital Age of Market Research [Infographic]

Market Research is a systematic, unbiased collection and analysis of data about a particular target market, environment and/or competition.

The Digital Age of Market Research [Infographic]

Market research always includes some form of data collection whether it be secondary research or primary research which is collected direct from a respondent.

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30 Must Know Pop Up Business Cards Design Examples

It has been undoubtedly clear that if you like to make your business stand out, then it is necessary for you to have interesting and eye-catching business cards. Besides these qualities, it must be interactive so that people can easily remember your company and the services you offer.

30 Must Know Pop Up Business Cards Design Examples

Now the thing is how could you make it interesting and interactive in the best possible ways. Business cards that allow people to play with, are more attention-grabbing and they are capable enough to leave long-lasting brand image.

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Easily Increase Your Ecommerce Conversion Rate With Up-Selling, Cross-Selling, And Down-Selling

If you’re selling products or services online, you’ve likely tried a number of techniques to improve your eCommerce conversion rate.

Easily Increase Your Ecommerce Conversion Rate With Up-Selling, Cross-Selling, And Down-Selling

Along with boosting traffic and enhancing user experience, increasing your conversion rate is one of the most important factors affecting your site’s performance.

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Best SEO Practices for URL Structure

SEO is a big term and involves a lot of concepts, and SEO-friendly URL structures is one of them. There are many SEO experts who still believe that URL structures do not play a role in ranking your website higher in search engines. However, there is still no evidence that they do not.

Best SEO Practices for URL Structure

Therefore, it is always advisable to use SEO-friendly URLs instead of overlooking them. Today, we have created a list of best SEO practices for URL structures, which should be served as a guide to improve your site for search engines, not as a guide to see SEO friendly URLs as a must have thing.

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15 Handy Tools for Smooth Web Development

We're not ones to adhere to stereotypes, but it's probably been a while since a (stereo) typical web developer shaved his damn beard, or changed his clothes, or took a bath, or shaved that damn beard…

15 Handy Tools for Smooth Web Development

You really can't blame them. It's been a while since all developers took a breather. 2015 has been a good year with leaps and bounds of advancements in web development tech, but no more can a developer just break out his Laptop/MAC (like a boss) and code for a platform at his leisure.

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