Author: Nital Shah

Nital is the founding director at Octos with more than 8+ years of experience under his belt in this field with a profound level of expertise in search strategies, planning and management. He has served big corporate brands of Australia and is proudly managing Octos, one of the top 16 SEM agencies in AU and NZ after the big win of Google 'All Stars' Competition 2015. He is a talented and motivated individual who likes to keep everyone around him happy and content.
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How Can You Benefit From Google’s Recent SERP Changes?

Posted in Articles |  No Comments June 17th, 2016 By No Comments
How Can You Benefit From Google’s Recent SERP Changes?

The ever-changing landscape of Google’s SERPs is a battlefield for websites trying to remain visible in Google search. Just when you think you’ve nailed the puzzle and found an optimal balance between paid and organic search, Google goes and rewrites the script. That’s exactly what happened in February when the...

Will Mobilegeddon Cause a Mobile Website Design Revolution?

Posted in Web Design |  6 Comments December 14th, 2015 By 6 Comments
Will Mobilegeddon Cause a Mobile Website Design Revolution?

When search giant Google announced its new mobile-friendly ranking algorithm back in April, the news sent shockwaves through the global digital community. We braced, trembling in our boots, as the ominous so-called ‘Mobilegeddon’ approached. As the nickname implies, most of us in the search community expected the shift to mark...