Author: Ryan

Using Forms to Capture Critical Data about Website Visitors

Using Forms to Capture Critical Data about Website Visitors

As a website owner it is critical that you know your audience. Hundreds to thousands of people visit your website each day, how much do you actually know about them? Most websites are built around assumptions. Usually website owners are pretty accurate in their assumptions of their target audience. That...

Increase Website Traffic with a Squidoo Lens

Increase Website Traffic with a Squidoo Lens

Squidoo is a hidden gem in the social tool world. Squidoo has been around as long as some of the biggest social networks on the planet, yet is often overlooked by website designers, business owners, and marketers. It’s not overlooked because it doesn’t work, it’s overlooked because it isn’t as...

Use Blog Comments to Increase Return Visitors and Build Relationships

Use Blog Comments to Increase Return Visitors and Build Relationships

Blogging is an amazing way to help increase traffic to your website. I remember writing about Blogging for Business in my Honors Program Final Project about 7 years ago now. Since then many website owners have realized the power of blogging for growing website traffic, and thus, their business. By...

Hire Interns to Help with Your Website Development Projects

Hire Interns to Help with Your Website Development Projects

In this economy all businesses are looking for ways to become more efficient. Whether you’re a website development company who builds websites for clients or you’re a business owner who needs to build your own website, hiring an intern with website development skills can be a very strategic move on...

How to Write a Marketing Plan for Your Website

How to Write a Marketing Plan for Your Website

Are you looking for ways to drive more traffic to your website? Aren’t we all… Have you ever considered putting a Marketing Plan together for your website? When it comes to achieving your goals, I’m a big believer in planning. Putting a Marketing Plan together can drastically increase your ability...

Increase Website Traffic through Internal Linking

Increase Website Traffic through Internal Linking

Search Engine Optimization (SEO) is absolutely critical to the success of websites. If your website is not optimized for search engines, or worse, if it’s optimized for the wrong keywords, you’re going to be truly disappointed in the traffic that you’re attracting, or not attracting, to your website. One thing...

How to Use Social Media to Engage Customers, Not Shout at Them

How to Use Social Media to Engage Customers, Not Shout at Them

Social Media Marketing is the ultimate equalizer for businesses. Social Media levels the playing field between small and large companies. It used to be that the company with the most advertising dollars sold the most products. Why? Because they were able to spend a lot of money on traditional advertising...

Use an iPad at Your Trade Show Booth to Engage Consumers

Use an iPad at Your Trade Show Booth to Engage Consumers

Have you walked into your favorite retail store, restaurant, or mall recently only to see a shiny new iPad staring back at you? Businesses around the world are starting to realize the many benefits putting an iPad in their store offers. iPad, along with other tablets, are revolutionizing so many...

Create a Website Planning Spec Before You Build

Create a Website Planning Spec Before You Build

Successful website design requires both skill and creativity. Another BIG piece that I think separates successful website developers from unsuccessful website developers is the ability to Plan. Website Planning is one of the most critical pieces of website development, yet it’s the piece that I see Website Developers skipping over...